The Modern Energy Crisis: Why Coffee Isn’t Cutting It Anymore & The Century-Old Secret Making a Comeback

If you live in America today, you’re likely running on a deficit. A sleep deficit, a time deficit, and, most crucially, a nourishment deficit. We fuel our hustle with caffeine and sugar, facing the daily rollercoaster of frantic peaks and crushing crashes. We’re over-stimulated yet under-nourished, seeking quick fixes for a deep need: real, sustained vitality.

What if the solution isn’t found in a new, hyper-processed superfood, but in a timeless tradition of simple, profound nourishment? This is the story of Brand’s Chicken Essence, a staple in Asian households for over 170 years, now stepping onto the American stage to offer a radically different approach to everyday energy and wellness.

Beyond Broth: The Alchemy of Essence

First, let’s be clear: this is not your grandmother’s chicken soup. While broth is made by simmering bones and meat, Brand’s Chicken Essence is something purer, more concentrated. Through a gentle, patented steaming process, the natural essence and nutrients from premium chicken are extracted into a clear, liquid form. The result? A fat-free, cholesterol-free, easily absorbed source of naturally occurring nutrients and proteins. No artificial additives, no steroids, no hormones. Just the pure, potent essence of the chicken, bottled for modern life.

The End of the 3 PM Crash

Imagine your typical afternoon. The clock hits three, your focus blurs, and a wave of fatigue threatens to derail your productivity. The siren call of the vending machine or a third cup of coffee is loud. Now, imagine a different ritual. You take a small bottle of Brand’s, warm it for 15 seconds, and sip its savory, umami-rich liquid. Instead of a jolt to your nervous system, you feel a gentle, pervasive sense of clarity and renewed stamina. This is the reported experience of millions—a lift that feels earned, not borrowed, without the subsequent crash.

"It’s about nourishing your energy at the source, rather than propping it up with stimulants," explains a wellness nutritionist. "The body recognizes and utilizes these natural components efficiently, supporting sustained physical and mental readiness."

More Than Just Energy: A Pillar of Holistic Wellness

While the sustained energy benefit is the most immediate draw, for generations, Brand’s has been embraced as a cornerstone of holistic self-care. It’s a go-to for:

• Immune Support:* Often turned to during times of stress or seasonal change as a natural way to support the body’s defenses.

• Mental Focus: Students and professionals alike use it to aid concentration during intense periods of study or work.

• Post-Workout Recovery: Athletes appreciate it as a clean source of protein and nutrients to aid muscle recovery after exertion.

• General Wellbeing: For new parents, busy caregivers, or anyone feeling run-down, it serves as a daily nourishing ritual, a moment of intentional self-care.

Designed for Real, Busy Lives

Understanding the American pace, Brand’s has perfected convenience. Each serving comes in a portable, shelf-stable bottle. Enjoy it warm as a soothing, savory drink, or even at room temperature for an on-the-go boost. Its versatile flavor also makes it an effortless "wellness booster" – pour it into soups, stews, gravies, or marinades to enrich your cooking with an extra layer of depth and nourishment.

From Olympians to Everyday Heroes

Brand’s legacy is built on trust. It’s the official supplier to numerous Olympic teams and is relied upon by performers, executives, and families worldwide. But its true success lies with the everyday heroes—the parent managing a household and a career, the student pulling an all-nighter, the artist on a deadline. It’s for anyone who has decided that feeling genuinely well is non-negotiable.

Your Invitation to a Different Kind of Energy

We stand at a crossroads in how we choose to fuel our lives. One path is well-worn, lined with empty calories and artificial spikes. The other offers a return to essence—to simplicity, purity, and deep nourishment.

Brand’s Chicken Essence is more than a product; it’s an invitation to break the cycle of artificial energy and discover what it means to feel truly, sustainably vital. It’s not about doing more faster; it’s about being more present, resilient, and ready for whatever your life holds.

Find Your Essence. Find Your Balance.

Brand’s Chicken Essence. Nourish Your Inside.

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Net Weight: 12 PACKS * [ 2.3 FL OZ * 6 BOTTLES ]

Country of Origin: Taiwan

ABOUT THIS PRODUCT

BRAND'S® ESSENCE OF CHICKEN is formulated using fine quality chicken. It is free of fat and cholesterol. This product may be consumed straight from the bottle at room temperature, chilled or warm according to one’s preference. Keep in a cool dry place and avoid direct sunlight for the best quality. Consume immediately upon opening.

ABOUT BRAND'S® With over 180 years of history, BRAND'S® Essence of Chicken Drink is trusted by generations. It is made of quality chicken and is specially formulated for easy absorption and digestion by the human body. As for the creator of the essence of chicken, BRAND’S® promises to only serve the best:

Heavily invested in R&D and state-of-art manufacturing facilities
Strict quality control over the manufacturing process – from raw materials to finished products, each bottle of product undergoes at least 185 quality control checkpoints
Highly selective in term of the chicken used in the product
Market leader in the category in Hong Kong, Taiwan, Singapore, and Thailand for many years
All fats and cholesterols are removed; no added preservatives or artificial flavoring
Triple protection cap preserves the freshness of the product

Water, Chicken Extract, Caramel (0.3% as coloring).

Disclaimer: Every effort has been made to ensure the ingredients listed about are accurate. However, consumers with dietary restrictions are reminded to carefully read the actual package before consuming in case of typographical errors or formulation chages by the manufacturer.