At MYAsianStore, we're always on the lookout for snack brands that push boundaries and bring something genuinely new to the table. And few brands embody that spirit of innovation quite like The Golden Duck Company — a Singaporean snack brand that took a humble ingredient from Chinese cuisine and turned it into a global gourmet snacking phenomenon.
If you've never tried their products, you're in for a treat. We're proud to carry six standout Golden Duck products, each offering a distinctly different snacking experience. Let's dive into what makes this brand so special, and take a closer look at the full Golden Duck collection available on MYAsianStore.
The Golden Duck Story: From Pop-Up to Global Phenomenon
The Golden Duck's journey began in 2015 as a humble pop-up store at Suntec City in Singapore. Co-founders Jonathan Shen and Chris Hwang spotted an opportunity in an ingredient that had been a staple of Chinese cuisine for centuries: salted egg yolk. They noticed that at every Chinese restaurant, the salted egg dishes were always the first to disappear. Likening the flavor to an "umami bomb," they set out to bring that rich, buttery, deeply savory experience to the world of snacks.
The result was nothing short of revolutionary. The Golden Duck's Salted Egg Yolk Fish Skin launched a global trend for salted egg snacks that continues to this day. What started with just two products has now grown into a collection of flavors exported to 16 countries worldwide.
The Secret Behind the Golden Duck Difference
So what sets The Golden Duck apart from other snack brands? It comes down to three things:
1. Authentic Ingredients, Real Flavors. Golden Duck doesn't cut corners. Their snacks feature real salted egg yolks, real crab meat, and carefully sourced ingredients that deliver an authentic taste experience you can't fake with artificial flavorings.
2. Asian-Inspired Flavor Innovation. The brand takes familiar Asian flavors — salted egg, chilli crab, kombu, tom yum — and translates them into premium snacking formats.
3. Premium Formats. From fish skin to seaweed tempura to potato ridges, Golden Duck explores formats that go far beyond the standard potato chip, creating texture experiences that are as memorable as the flavors themselves.
The Golden Duck Collection at MYAsianStore
MYAsianStore carries six distinct Golden Duck products, ranging from the brand's iconic signature snacks to bold new flavor innovations. Here's how they compare and contrast.
1. Golden Duck Salted Egg Fish Skin
Price: Available on site | Format: Fish skin crisps
The product that started it all. Golden Duck's Salted Egg Fish Skin is the snack that launched a global trend. Lightly fried fish skin is coated in a rich, buttery salted egg yolk seasoning, creating a delicate, shatteringly crisp texture with a deep, complex umami flavor. The richness of the salted egg builds steadily in perfect harmony with the subtle, crisp smokiness of the fish skin.
Flavor Profile: Rich, buttery, deeply savory with oceanic depth
Texture: Light, crisp, delicate
Best For: The purist who wants to experience the original that started it all
2. Golden Duck Salted Egg Potato Ridges
Price: Available on site | Format: Ridged potato chips
For those who love the classic salted egg flavor but prefer a more familiar format, Salted Egg Potato Ridges deliver the same iconic coating on thick, ridged potato chips. The ridges create more surface area, meaning more salted egg seasoning in every bite. It's a heartier, crunchier experience than the fish skin, while still delivering that signature rich, buttery umami.
Flavor Profile: Rich, buttery salted egg with a satisfying potato base
Texture: Thick, crunchy, ridged
Best For: Salted egg lovers who want a more substantial, familiar chip format
3. Golden Duck Sour Cream & Sriracha Potato Crisps
Price: $5.99 | Net Weight: 125g | Format: Potato crisps
This is Golden Duck's East-meets-West innovation — a crowd-pleasing flavor combination that brings the brand's premium approach to a more familiar format. Light, airy, and perfectly crispy potato crisps serve as the canvas for a bold flavor journey.
The experience unfolds in layers. First comes the rich, cooling tang of sour cream and onion — creamy, comforting, and familiar. Then sriracha makes its entrance — not a brutal heat spike, but a complex wave of garlic, chili, and subtle sweetness. The finish is a delicious push-and-pull between cool and hot, creamy and spicy.
Flavor Profile: Cool, creamy, then a building spicy warmth
Texture: Light, airy, crispy
Best For: Beer pairing, parties, and everyday snacking with a satisfying kick
4. Golden Duck Kombu Seaweed Butter Potato Crisps
Price: $5.99 | Net Weight: 125g | Format: Potato crisps
This is Golden Duck's most sophisticated creation — a refined flavor pairing that transforms a familiar crisp format into something genuinely memorable. Kombu seaweed, the king of umami and the secret behind Japanese dashi broth, meets rich, creamy butter in a flavor combination that is elegant, savory, and deeply satisfying.
The kombu delivers a profound, elegant savory depth — not fishy, but oceanic and refined. The butter swirls through it like the best savory compound butter, but in crisp form. The potato base is light and perfectly crispy, letting the complex flavors take center stage.
Flavor Profile: Umami-rich, creamy, savory, sophisticated
Texture: Light, airy, perfectly crispy
Best For: Pairing with cold beer or sake, premium hosting, and sophisticated everyday snacking
5. Golden Duck Salted Egg Crab Meat Seaweed Tempura (蟹肉咸蛋天婦羅脆海苔)
Price: $13.99 | Net Weight: 3.57oz (101g) | Format: Seaweed tempura
This is Golden Duck's most premium offering — a true gourmet snack that layers three exceptional elements into every bite. Instead of a potato base, this snack starts with an ethereally light seaweed tempura crisp, wrapped in a thin batter and fried to a golden, non-greasy crunch. Nestled within the tempura is sweet, succulent real crab meat. And the magic that ties it all together is Golden Duck's signature salted egg yolk coating — rich, buttery, and deeply creamy with a complex umami savoriness.
Flavor Profile: Rich, buttery, oceanic umami with sweet crab
Texture: Shatteringly light, airy, delicate
Best For: Premium gifting, special occasions, and restaurant-quality hosting
6. Golden Duck Chili Crab Meat Seaweed Tempura (香辣蟹肉天婦羅脆海苔)
Price: $13.99 | Net Weight: 3.57oz (101g) | Format: Seaweed tempura
Golden Duck's most iconic snack — and one of Singapore's most celebrated premium snack exports. This is the Salted Egg Crab Meat Seaweed Tempura's bolder sibling, swapping the salted egg coating for the legendary flavor of Singapore Chili Crab.
The same ethereally light seaweed tempura base and sweet real crab meat are here, but now they're coated in a seasoning that captures Singapore's most iconic dish — tangy, savory-sweet, and gently spiced with a warming chili glow that enhances rather than overwhelms. It's a snack that genuinely earns the word "gourmet" and has been named one of the world's 50 most delicious foods in its original dish form.
Flavor Profile: Tangy, savory-sweet, gently spicy chili crab
Texture: Shatteringly light, airy, delicate
Best For: Beer and white wine pairing, premium gifting, and hosting
The Golden Duck Collection at a Glance
| Product | Format | Flavor Profile | Price | Best For |
|---|---|---|---|---|
| Salted Egg Fish Skin | Fish skin crisps | Rich, buttery, savory | — | The original experience |
| Salted Egg Potato Ridges | Ridged potato chips | Rich, buttery, hearty | — | Salted egg lovers who want more crunch |
| Sour Cream & Sriracha Potato Crisps | Potato crisps | Cool, creamy, spicy | $5.99 | Everyday snacking, parties |
| Kombu Seaweed Butter Potato Crisps | Potato crisps | Umami-rich, creamy, sophisticated | $5.99 | Beer/sake pairing, hosting |
| Salted Egg Crab Meat Seaweed Tempura | Seaweed tempura | Rich, buttery, oceanic, luxurious | $13.99 | Premium gifting, special occasions |
| Chili Crab Meat Seaweed Tempura | Seaweed tempura | Tangy, savory-sweet, gently spicy | $13.99 | Beer/wine pairing, hosting |
Which Golden Duck Is Right for You?
If you're new to Golden Duck: Start with the Salted Egg Fish Skin — it's the product that started it all and remains the brand's most iconic creation.
If you love salted egg but want a more familiar format: The Salted Egg Potato Ridges give you that same rich, buttery coating on a heartier, ridged chip.
If you want a crowd-pleasing snack for a party: The Sour Cream & Sriracha Potato Crisps balance familiar comfort with an exciting spicy kick that everyone will enjoy.
If you appreciate sophisticated, umami-forward flavors: The Kombu Seaweed Butter Potato Crisps are an elegant, savory treat that pairs beautifully with drinks.
If you're looking for a truly premium, gourmet experience: The Salted Egg Crab Meat Seaweed Tempura is the choice — a restaurant-quality snack that impresses every time.
If you want to experience Singapore's most iconic dish in snack form: The Chili Crab Meat Seaweed Tempura captures the tangy, savory-sweet magic of Singapore Chili Crab in a shatteringly crisp bite.
Of course, why choose one when you can have them all? Together, these six products represent the full spectrum of what The Golden Duck does best: taking flavors you love and elevating them into something extraordinary.
Why The Golden Duck Belongs in Your Snack Rotation
The Golden Duck isn't just another snack brand. It's a Singaporean success story that started with two young entrepreneurs and a simple idea: that the rich, umami-packed flavors of Asian cuisine deserve a place in the world of premium snacking. Today, that idea has grown into a brand sold in 16 countries, celebrated by food lovers worldwide, and recognized by Forbes, Michelin, and countless snack enthusiasts.
Whether you're a longtime fan of salted egg snacks or you're curious to experience the trend that started it all, The Golden Duck's collection at MYAsianStore offers a delicious introduction to one of Asia's most exciting snack brands.
Head to MYAsianStore today to explore all six Golden Duck products — and discover why this Singaporean brand has snack lovers around the world quacking for more.